Digital Marketing Service
What Is Digital Marketing?
Digital Marketing is about using digital tools and strategies to get customers for your business. Marketing is the most important thing you can do for the success of your business, it’s security and financial future. Marketing is the only activity that makes money for a business and it begins with understanding who your customer is, their wants, needs, fears and desires.
In the Digital Marketing program, you will learn how to build a successful marketing system and sequence that brings customers to you on a consistent basis and helps them learn about your services and products, and why they need to purchase from you
The Systems below are all part of Digital Marketing
The value of your service
The success of a marketing system is to get customers to buy more from you since it’s less expensive to sell something to an existing customer than to a new customer. With this system, you are able to find out what your customers want to buy after they buy your product and you then create it. Learning how to translate the value of your services and products to your customers is the ultimate marketing success. You need to be able to show your customers exactly how you are solving their problems.
Understanding Your Customers
The Digital Marketing program helps you find and meet customers where they are: i.e physically, digitally and psychologically. Digital Marketing is the key business-building skill for new and even advanced entrepreneurs.
Paid Traffic
- Customers are the lifeblood of any business.
- Paid traffic is the process of taking a message and converting strangers into paying customers in a smart way without losing money.
- Paid traffic enables you to leverage traffic channels such as Google and Facebook to grow your customer base at a PROFIT.
- It’s important to optimize on the customer conversion.
Email Marketing
- Of all the different channels available to marketers today, email still ranks as the highest when it comes to ROI.
- But due to changes in deliverability algorithms getting your emails seen is more difficult than ever.
- Fortunately, for someone who is trained, it’s possible to craft email campaigns that get delivered, get opened, and most importantly…get clicked.
Data Analytics
- Are your decisions driven by data or hunches? Logic…or fear?
- It’s possible to setup a basic analytics plan and determine the key metrics your organization needs to track on a daily, weekly and monthly basis.
- You’ll also be able to set up simple dashboards that alert you of potential problems and opportunities BEFORE it’s too late.
Social Media Marketing
- Social media properties such as Facebook, Twitter, linkledin, WhatsApp, Instagram and Pinterest are arguably the most important customer channels for organizations today. Facebook and Twitter are the most engaged.
- They can’t be ignored because this is where your customers are hanging out
- It’s important to create and engage both inbound and outbound strategies that will build real relationships and advocate for your Organization’s message.
Optimization & Testing
Businesses need to develop a repeatable optimization process to increase conversions in their landing pages, and key conversion pages. Optimization and testing helps you diagnose site problems and test new solutions that increase PROFITS for traffic you ALREADY HAVE.
Content Marketing
If you want to build your company’s brand authority and nurture customer relationships the right way, you must deliver value in advance
- Content (i.e. information, blogs, videos etc) is how you do just that using a smart content strategy.
- With such a strategy, you are able to craft and execute a content strategy that spreads your organization message to new audiences and existing prospects, alike, by providing genuine value in advance.
About Anne
Anne is a Digital Marketing Strategist, an E-commerce Consultant and a Business Coach. She helps entrepreneurs (local businesses, professionals, authors, speakers, coaches, e commerce businesses and trailblazing solo-preneurs ) overcome their challenges, create successful and profitable online businesses, services and products, using time tested strategies and tools that help them focus on the right actions to take in order to reach their ideal customers and to sell their services and products easily
- Would you like to learn how to Launch and Market Your Online Business Fast?
- Sign up for A 30 Minutes Complimentary Session Here